Will Discovery Algorithms Save (or Destroy) Podcasting? | Podcast Discovery
E15

Will Discovery Algorithms Save (or Destroy) Podcasting? | Podcast Discovery

Will discovery algorithms actually grow your show for you?

Since the dawn of podcasting, creators have been clamoring for better discoverability. And now, thanks to YouTube & Spotfiy’s algorithms, better discovery might be here.

But will it actually be the marketing cure-all many creators hope it will be? Or might it actually make it harder to grow? Or perhaps, algorithmic discovery will change the medium into something else entirely…

One way or another, we’re about to find out. Here’s how to prepare for it.

📊 What did you think of this episode? Click to cast your vote:
🤩
Nailed It!
🙂
Solid
🥱
Meh
😒
Do better

⭐️ Take our 2-minute podcast marketing audit to instantly identify the marketing problems keeping you from growth: https://go.podcastmarketingacademy.com/audit-pmte-sn ⭐️

Resources
✍️ Leave your feedback for the show: http://podcastmarketingtrends.com/feedback

About Podcast Marketing Trends Explained
Podcast Marketing Trends Explained is a podcast about data-driven podcast marketing, growth, and monetization. In every episode, we take a peek under the hood of one data point from the Podcast Marketing Trends Report and dig into what it can tell us about how to market our shows better, and grow them faster.

On the show, we'll explore podcast marketing strategies, growth tactics, podcast listener psychology, how to create a better podcast, how to use a podcast to market your products and services and grow your business, and broader marketing trends to help you grow your audience and stay ahead of the competition.

The show is hosted by Jeremy Enns from Podcast Marketing Academy and the Scrappy Podcasting Newsletter, and Justin Jackson from podcast hosting platform Transistor.fm.


Episode Video

Creators and Guests

Jeremy Enns
Host
Jeremy Enns
👨‍🏫 Helping scrappy founders & marketers hit their next growth milestone @podgrowthschool📈 50M+ Client downloads✍️ Sharing daily podcast growth tips
Justin Jackson
Host
Justin Jackson
⚡ Bootstrapping, podcasting, calm companies, business ethics. Co-founder of @transistorfm (podcast hosting).